Google drops ‘first click free,’ loathed by many publishers

Google drops ‘first click free,’ loathed by many publishers

FILE - This Tuesday, July 19, 2016, file photo shows the Google logo at the company's headquarters in Mountain View, Calif. Google said Monday, Oct. 2, 2017, it is ending its so-called "first click free," a policy loathed by many publishers and media because it required a limited amount of free content from them before readers could be subjected to a paywall. (AP Photo/Marcio Jose Sanchez, File)

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