New berry gaining market foothold in U.S.

New berry gaining market foothold in U.S.

Andrew Pittz of the Sawmill Hollow aronia berry farm offers samples and sells aronia berry products April 25 at Whole Foods Market in Omaha, Neb. A few years ago, few people had ever heard of the Aronia berry, a pretty, but tart fruit. Now, the berry has set its sights on becoming the next “superfood” and is in hundreds of products worldwide.

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