Reed Nord, of Rigby, was surprised when he was inducted into the Idaho Association of Professional Auctioneers Hall of Fame on Oct. 8 at the Northwest Auctioneer Convention in Boise.

“You have to be nominated by your fellow competitors, so I felt really honored,” he said.

This honor marks a milestone for him and his career.

Nord has worked in both the auction and real estate industry for more than 40 years.

He got involved in the auction industry in 1972 when a friend approached him about a clerk job opening at D&D Auction. Not having much experience, Nord said he was hesitant to take the job.

However, he decided to go to work for the company as a cashier, and the following spring, he was their new clerk. He worked for D&D Auction for six years.

In 1974, Nord received his real estate license, specializing in farm and ranch property. He continued to work in the auction industry while also doing real estate.

Over the years, he has worked for Century 21 in Rexburg and Realty Quest in Rexburg. He currently works for Keller Williams Realty in Idaho Falls.

Nord teamed up with a group in 1981 to start High Country Auction. He also started doing appraisals for personal property during this time. In 1996, he and Gale Harding started Harding and Associates Auction.

Nord’s career took a different path when the Internet started to become mainstream.

In 1998, he and his wife, Gaylia, attended a convention in Wisconsin that was focused on online auction sales. The following year, he attended a similar conference in Canada.

Nord said both conventions opened a window of opportunity for him.

“It was a good learning experience for us,” he said.

About two years later, Nord started to get involved with online auction sales. During this time, he received his senior appraiser certification.

In 2004, he combined his two passions: real estate and auctions, and started the Potato State Auction Group, which he still owns and operates.

When reflecting back on his career, Nord said he has enjoyed and learned from each experience.

“It has been a good learning experience,” he said. “I have learned what things are worth, and it has taught me different things.”

Nord said he plans to keep doing what he loves.

In addition, Reed has served as an adviser, the vice president and president of the Idaho Association of Professional Auctioneers.

He is also a certified land consultant and a member of the American Society of Agricultural Appraisers and The National Auctioneers Association.

Reed married his lifelong friend, Gaylia, in 1961. They have six children, 14 grandchildren and 10 great-grandchildren.


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